What started in 1993 as an idea based on a production of environmentally friendly T-shirts, has over the years developed into a major brand name producing and selling a wide range of products, made with the basic philosophy of respect for the environment we live in, and for the people we work with.

Today The Earth Collection is sold in more than 400 shops in over 20 countries around the world, and we are expanding rapidly. However, The Earth Collection is still based on the same principals as when we started, and our success has proven that a lot of people agree with us that business can be made with only a minimal negative impact on the environment.

Many jobs has been created, and today The Earth Collection family comprises a wide spectrum
of people in many countries who make a living based on this simple idea. We also see a lot of loyal customers returning time after time to our shops to buy new items. We like to believe that this is not only due to the environmental issues, but also because our clothes and accessories are attractive to wear, being good value for money, natural classic designs and last, but not least, because by wearing The Earth Collection you show that you care.

It is our ambition that The Earth Collection brand and lifestyle concept will become a market
leader in developing environmentally friendly products contributing to help our Earth remain beautiful.